How a motorcycle legend is using QR Codes to leave his mark

Living and working in Santa Monica, CA, as a mobile developer, I have had the opportunity to work with some very notable clients over the course of my career - from Buzz Aldrin to Bob Forrest and even Ed Asner. Most recently, I had the pleasure of connecting with three-time world champion motorcycle racer, "Fast" Freddie Spencer, to help him reach a mobile audience while on his 2013 European "Legends of Racing" Tour. My mobile agency, PRINT2D™, created a designer QR Code which ties to a mobile Website that features Social Media components and Freddie's schedule of stops in Europe this Summer.

Fast Freddie is not just a PRINT2D™ client, but also a personal friend and neighbor. He is one of the most down-to-earth people I have ever met and often gives me advice to keep me on track in both my business and personal life. I am very grateful for his friendship, so when I had a chance to be involved with his Summer tour, I was honored to lend my agency's talents to help him reach a larger audience via mobile.

Freddie will be touring France and Italy the entire month of April and will return to Europe in mid-May for the duration of the Summer. Freddie will be handing out his Designer QR Code as a keepsake at the events he attends so his fans will be up to date with his every move on the Summer circuit. Download the code for yourself (below) to see where Freddie will show up next.